If you are an SEO expert or currently working as an SEO member then the most awaiting update for you is the Google Algorithm Latest Update 2020 which can turn your SEO strategy upside-down.
Well, the wait is over for this time as Google has launched the new Algorithm where Google has enhanced the need for do-follow backlinks which generally people ignore while creating backlinks.
So, what is Google Algorithm Latest Update 2020?
Google officially announced that starting March 1, 2020, it will no longer treat the Nofollow attribute as a directive to ignore links, and sometimes will use those links for crawling and indexing purposes.
Every time Google makes an update to its feature, it keeps moving forward to make a better and easier search experience.
If you are familiar with SEO and its techniques then, you are also familiar to follow and no-follow links. Dofollow links are those backlinks created to get back the visitors towards your website leaving a live link on to that particular website where the link is being created.
Likewise, the Nofollow links are those backlinks that don’t possess the way backlink towards your website i.e., no traffic to your site.
People generally ignore the no-follow links as the link won’t bring the traffic towards their page nor increases your rankings. Instead of wasting time creating no-follow links people only create do-follow links.
Is this update a good one?
Neither of the updates is bad because Google always seeks betterment and improvements on its search engine result page.
With this update, Google has shown light towards the no-follow link with was going to be extinct and being ignored highly in the strategy of Search Engine Optimization.
Well, generally a good website requires 20-25 percentage of no-follow backlinks. If you create 100 percent do-follow backlinks to your site then Google has a doubt on you as you are buying do-follow backlinks instead of creating organically.
So the main purpose of this update is to bring a sight towards the no-follow backlink.