What is EAT in SEO? How to Improve EAT Score? 
|

What is EAT in SEO? How to Improve EAT Score? 

EAT in SEO stands for Expertise, Authoritativeness, and Trustworthiness. EAT determines where your business website is on the Google result page. Though EAT doesn’t have a direct impact on ranking, it has a significant impact on setting your website in SERPs. It’s known that Google keeps updating its algorithm to provide a better user experience. …

6 Major Advantages of Local SEO for Businesses
|

6 Major Advantages of Local SEO for Businesses

The advantages of Local SEO are what most businesses are looking for. Get ready to welcome local customers to your business. Local search engine optimization (SEO) is an online marketing practice that promotes local businesses to local people. It’s a simple approach that puts your business in front of the locals when they make a…

How Do Social Media Platforms Impact SEO?
|

How Do Social Media Platforms Impact SEO?

Social media platforms and Search Engine Optimization (SEO) are two substantial aspects of digital marketing. Social media can power SEO to some extent but can’t rely entirely on improving ranking. As AJ Kohn says, “It’s not the actual social activity that matters, but what happens as a result of that activity.” Let’s say you wrote…

How does the Search Engine (Google) Work to Rank the Content?
|

How does the Search Engine (Google) Work to Rank the Content?

Search engine (Google) handles billions of queries, every day about all kinds of issues, events, solutions, and the list goes on and on. Since there are so many searches happing in the search engine, it’s definitely an opportunity to flourish one’s business online. Get more customers, add value to your business, attain goals in a…

Organic or Local SEO: Which type of SEO you need?
|

Organic or Local SEO: Which type of SEO you need?

If you’re working to establish your business in the digital market, you might have heard the terms organic SEO and local SEO. And you probably had difficulty determining which SEO to apply- Organic or Local SEO. In this article, you’ll learn about how organic and local SEO is different from each other and how they…

Why SEO is important for your business during COVID-19 Lockdown?

Why SEO is important for your business during COVID-19 Lockdown?

Probably most of the businesses around the globe have paused their work, but online platform such as Google is still active. This is why businesses should put effort into SEO strategies to embrace business chain. However, keeping SEO in hold won’t be a good business decision as your competitors can take your Google ranking. It’s…

How to use Long-Tail Keywords to build Short-Tail Keyword Ranking?
|

How to use Long-Tail Keywords to build Short-Tail Keyword Ranking?

Keyword ranking has a major impact on directing traffic to the website, generating leads, and converting.  More often, your webpage gets displayed on the first page of SERPs. It’s better as you’ll add up new visitors to your website. In fact, HubSpot reports that 75% of searchers never pass through the first page of the…

10 Ways Local SEO Specialist can bring you more Business
|

10 Ways Local SEO Specialist can bring you more Business

Local SEO is a trending topic in the market, and specialist in this field craves to generate revenue for clients. In this digitized market, businesses have found advanced support to lean on to sustain and expand their business share. And the most trustworthy business support in today’s world is “Local SEO.” Your business might be…

Local SEO: How to optimize for Google’s Local 3-pack listing?
|

Local SEO: How to optimize for Google’s Local 3-pack listing?

Since people are using mobile to find a business in their locality, appearing in Google’s local 3-pack listing is becoming essential for the Company to be located. If you’re operating locally, you would want to show up in a local 3-pack. Businesses in the 3-pack list get excellent foot traffic. People believe what Google display…